THEY FELT
THE PULL

A few of the magnificent companies
and teams we work alongside.

"The Lodestone platform helped us transform a simple text to win promotion into a multi-channel, social TV, fan engagement campaign. The new leads and user data generated from the program are invaluable to our business."

− Kelly McKeown, Director of Marketing and Brand Management, The Oklahoma City Thunder

"The Lodestone team understands the agency world and their platform helped quickly produce campaigns for our clients. The platform is flexible and evolves with the needs of our omni-channel marketing efforts."

− Shane Santiago, VP/Digital Director, St. John & Partners

"Lodestone’s platform helped transform our customer-inspired PERCS rewards program into a dynamic, omni-channel brand loyalty program. The team is proactive, passionate and willing to adapt to our diverse and evolving marketing needs."

− Chauncey Wilson, Manager Brand Products, C Spire

"The Lodestone team has been an extremely responsive partner. Their platform is always evolving with our needs. The analytics about our fan’s behaviors, interests, purchases and social media engagement are invaluable."

− Josh Frost, Director Product Development, MLB Advanced Media
250
Increase in iOS/Droid app activity
200
Data points per user profile
66
Increase in hours of engagement
38
Improvement in earned/shared media
48
of leads are new to database
75
Opt-in rate

LODESTONE NEWS FEED

January 14, 2016 in Apps, Food for thought, Mobile Apps, Thought Leadership

The App That Never Gets Opened

Seems everyone wants to have an app but very few ever get opened more than once.   In fact 1 in 4 people will abandon an app after opening the first time and losing 80% of all users who downloaded... Read More
January 13, 2016 in Big Data, Featured, Food for thought, Thought Leadership

The Exchange Economy: Connecting Consumer First Party and Second Party Data

While 2015 was the year to talk about the sharing economy or collaborative economy 2016 will be the year of the Exchange Economy. So what is the Exchange Economy and how can you take advantage of it? Well it’s simple;... Read More
January 13, 2016 in Big Data, Featured, Thought Leadership

Data Driven Marketing

Creating an Ocean of Data One Drip at a Time The advancement in marketing automation, programmatic ads, first party integration with ad platforms, the multi-channel/mobile consumer habits and more have created the rise of the marketing data and technologist role... Read More
December 9, 2015 in Event, Loyalty, Mobile Apps, Press Releases

Creating the Social Arena for the National Finals Rodeo (NFR)

NFR Social Arena The world series of rodeo has been around since 1959. Thousands of the best of cowboys have had the honor to compete in the National Finals Rodeo (NFR) in a bid to become the undisputed champion of... Read More
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